PaperDirect Blog PaperDirect Blog

May 13, 2013

Let the Graduation Party Commence – Creative Party Ideas

Filed under: Student Recognition Ideas — Tags: — PDWriter @ 7:44 am

Baccalaureate Casual InvitationWhile the graduation ceremony itself is the official way to recognize a student’s accomplishment, there’s usually not space for all of the student’s friends and family to attend. That’s why so many families host a graduation party afterwards to celebrate together and give guests a chance to interact with the graduate, not just watch him walk across a stage. Incorporate some of these creative ideas into your graduation party.

Use the School Colors: Anybody can throw a generic graduation party full of black mortarboards and gold diploma scrolls, but you can personalize yours by using the school colors in the theme and decorations. Choose graduation party invitations with the school’s colors in the border, decorate with streamers and balloons, and even incorporate the school mascot if you can.

Set up a Photo Booth: Rather than creating a display with memorabilia from the Key To The Future Casual Invitationsstudent’s educational career, encourage guests to use the items as props in a photo booth. Create an area at the party with a camera or laptop set up to take pictures and let guests pose with old sports jerseys, textbooks, backpacks, and trophies.

Make Graduation Cap Treats: You’ll need plenty of finger food at the party, and one creative type is designed to look like a graduation cap. Make miniature ones with small peanut butter cups turned upside down topped with a chocolate square and fruit roll up tassel, or larger ones out of an upside down cupcake with a graham cracker on top and frosting tassel.

The graduation party should be a fun event, with lots of laughter and reminiscing about the student’s time in school. Start planning well in advance, and use PaperDirect to create custom graduation party invitations and graduation announcements to spread the word.

April 24, 2013

DIY Layered Wedding Invitations Will Save You Money

Filed under: DIY Invitation Ideas — Tags: , — PDWriter @ 8:45 am

 	 Everlasting Layered Invitations Almost everyone wants to save money on their wedding budget, but no one wants to give up any of the elegance they’ve dreamed of for their special day. One place that you can save money without sacrificing style is with invitations. Layered wedding invitations are an easy DIY project that look professional because they are.

Layered wedding invitations typically come in two or three layers that you can put together at home with glue or ribbon. You simply order your preferred invitation style from PaperDirect’s large inventory, and print the specific information on the blank card from your own home computer. By printing it yourself, you can control the size, font and color and make certain the text is exactly the way you want it. PaperDirect also provides a free template download to simplify the job and assure that you produce beautifully polished invitations that reflect the sentiment of your wedding day.Pristine Vellum Specialty Layered Invitations

Two-Layered Invitations

A two-layered invitation includes a printed backer and coordinating blank invitation sheet. The invitation sheet may fit in the center of the backer or, in the case of the “Romance” style from PaperDirect, the invitation is offset to one side. Once you’ve printed the invitation cards a little liquid glue will quickly and neatly secure both layers together for a polished look.

Three-Layered Invitations

In addition to a printed backer and an invitation sheet, a three-layered invitation typically includes a sheet of velum to fit over the invitation sheet. This type of invitation may be secured with a romantic bow at the top so that the vellum can easily be lifted up in order to read the invitation.

Astoria Layered InvitationsWith both styles, you can add further embellishments such as crystals to customize and personalize the look of your wedding invitations.

The extra labor involved in layered invitations can make them an expensive option; by making them yourself at home you can save hundreds of dollars and still have top-quality stationery that you’ll be proud to send your guests. Visit PaperDirect today and learn how easy it is to select and order layered wedding invitations.

April 22, 2013

The Do’s & Don’ts of Teacher Gift Giving

Filed under: Employee Recognition Ideas — Tags: — PDWriter @ 8:33 am

Teacher's Apple Post-it® Notes Although you can give a teacher a gift anytime, it’s especially appropriate during Teacher Appreciation Week, which is May 7-11 this year. This week is your reminder to let inspiring teachers know what a difference they have made in your life or the life of your kids. Teachers receive lots of gifts, so choose yours carefully to ensure it’s meaningful and useful for the teacher.

When Giving a Teacher a Gift, Do:

  • Consider what the teacher may need for the classroom and pick a gift that meets those needs, like personalized Post-it® Notes with the teacher’s name on them.

  • Get your child involved in the process of selecting the gift, wrapping it, and adding handmade touches, whether it’s a drawing of the teacher or a small craft project.

  • Choose a classy greeting card and include a personalized note Floral Vine Specialty Thank You NoteCards about why you appreciate the teacher. These notes are often what teachers cherish most because it gives their job purpose.

  • Add a gift card to an office supply store or bookstore so the teacher can get classroom supplies, which are often more meaningful for the teacher than gifts to use personally.

In Your Teacher Gift, Make Sure You Don’t:

  • Include baked goods or other foods that the teacher may not be able to eat. Dietary restrictions are very common these days, so unless you know a teacher absolutely loves a particular treat, leave it out.

  • Go overboard on the teacher-themed gifts with apples or pencils or mugs saying “World’s Best Teacher.” They have probably been getting these for years and don’t need any more.

  • Choose scented items, like lotions or candles, that the teacher may not actually like. Many of these end up getting re-gifted because the teacher doesn’t like the scent and won’t use them.

Difference is You Tote Bag Teachers have one of the most challenging and underpaid jobs around, so take the time to choose a unique gift that recognizes the time and energy the teacher has put in during the year. The teacher should be able to look at the gift the next day and remember exactly who it is from and what they liked about it. As you’re deciding what to give this year, browse our catalog at Paper Direct to find high-quality gifts for each teacher on your list.

April 19, 2013

5 Ways to Make National Volunteer Week Special

Filed under: Employee Recognition Ideas — Tags: — PDWriter @ 8:20 am

Outstanding Volunteer Post-it® Notes Whether you work at a non-profit organization that works with volunteers who help to improve the community, or you are a teacher in a classroom who relies on parent volunteers, it’s important to remember those special people who are dedicating their time to your cause. National Volunteer Week takes place this year from April 21 through April 27, so be sure to do something that week to make your volunteers feel special. The following ideas will help you create a week they won’t soon forget.

5 Ways to Make National Volunteer Week Special for Your Do-Gooders

  1. Organize an awards ceremony to honor your dedicated volunteers. Consider distributing special, custom awards to each contributor on your team. Ideas for awards include “Volunteer Who Logged the Most Hours” or “Most Creative Volunteer.” Just make sure everyone gets something at this event, and don’t forget to create personalized awards to hand out.

  2. Write each volunteer a personalized thank you note. Using the custom volunteer note cards available on PaperDirect, you can take the time you need to truly express your gratitude for the efforts of your volunteers.

  3. Give the gift of a personalized tote bag. This is a practical gift that your volunteers will use for many years to come. It will help them bring supplies to and from the volunteer site, as well as provide many uses in their personal life.

  4. Create personalized coffee mugs for your volunteers. The volunteer mugs on PaperDirect include sayings like “The Difference is You” and “We Appreciate You.” These sentiments express your gratitude, and the volunteer receives a great gift that will make them feel appreciated each morning as they enjoy their cup of coffee.Volunteers a work of Heart Pin

  5. Take them to lunch and give them a lapel pin to thank them for their time and effort. Everyone enjoys a delicious meal, and awarding them with a special lapel pin will make it all the more memorable. Volunteer lapel pins that state “Volunteers, A Work of Heart” are available.

We Appreciate You NoteCards No matter which route you decide to take, just make sure your volunteers know how much you appreciate them. Chances are you couldn’t get your job done without these special individuals who are donating their time and skills to your organization. To make personalized gifts, note cards and awards quickly and easily, stop by PaperDirect. We have specialty volunteer products that will work great for this particular occasion.

April 12, 2013

Calling All Graduates- Let the World Know Your Achievement with Graduation Announcements!

Filed under: Seasonal & Special Events Ideas — Tags: , — PDWriter @ 10:39 am

Filigree Stripes Pocket Invitations by PaperDirectAfter four years of late nights and last minute study jam sessions, your day to celebrate has finally arrived. Whether you are graduating from high school or college, you want to make sure your friends and family are aware of your special day. Unlike your cap and gown, your graduation announcements can reflect your unique sense of style and capture the joy of the moment.

You have so many choices, you may feel overwhelmed. First of all, decide what format you want to go with. Once you have chosen your template, choose your color scheme. Remember, you no longer have to stick to your school colors, in fact you can play around with different borders, whimsical accents or even use a photo collage of your senior pictures. To make this as easy as possible for you, PaperDirect has a wide variety of graduation invitations and graduation border papers in various formats and colors to choose from.Graduation Party Specialty Flat Invitations by PaperDirect

After captivating the invitation recipients with your own pizazz, you need to make sure the wording you choose is in a very readable font and includes all the important information about your big day. This part can be fun – if you consider yourself a poet, use your talents to announce your accomplishment in a fun four line rhyme! Of course, if you are a Senior in high school, your parents may want to have some say in the type of invitation you mail out. If they are demanding a formal, old-fashioned announcement like they sent out when they were graduating – just go with the flow. But order only enough to send to those people they have on their list. Then, because it is your big day after all, design an announcement of your choosing that you can send to your friends and loved ones. This way, everyone will be happy.

Pristine Specialty Flat Invitations by PaperDirectMost importantly, don’t wait until the last minute to order your announcements. In addition to giving your relatives plenty of time to mark their calendars, they get the opportunity to reward you with a special gift (usually fun money) that you can use on your Senior trip!  If your loved ones are being inundated with graduations, birthdays and weddings, most likely the first one in the mail box will be a number one priority!

April 5, 2013

Cover Letter Dos’ and Don’ts–Some Common Mistakes

Filed under: Designing Your Business Communication — Tags: , — PDWriter @ 7:45 am

Linen 32lb Letter Papers by PaperDirectWhen it comes to writing cover letters, there’s simply no room for error. In this highly competitive marketplace, if you have a mistake on your cover letter, or if you have included information that does not belong in a cover letter, then you’re going to be quickly eliminated from the running. Your cover letter must not only be perfectly composed and error-free, it must stand out from the rest and get you noticed. But, most importantly, your cover letter has to be helpful to the person in charge of hiring. Check out these tips PaperDirect has compiled to help you.

Do’s and Don’ts of Cover Letters

Here are some cover letter do’s and don’ts Environment 100 Percent Recycled Papers by PaperDirectand some of the most common mistakes people make.

  • Do address your letter to a specific person; you must do everything you can to find out who will be reviewing your resume and cover letter and include that person’s name on the letter if at all possible.
  • Do send an original letter for each position you apply for
  • Do use a neutral salutation and avoid “Gentleman,” “Madam,” and other sexist salutations
  • Do speak to the specific job requirements
  • Do keep your cover letter brief and to the point
  • Do quantify and give examples of why you are more qualified than the other applicants
  • Do answer the question, “Why should I hire this person?”

Don’ts:

  • Don’t use cliches like “Enclosed please find my resume”; the person reviewing the cover letter will see your resume
  • Don’t send a cover letter with typos or other mistakes
  • Don’t send a resume without a cover letter
  • Don’t depend on the hiring manager or employer to act first. Request action such as an interview, and tell the employer that you’ll follow up to see if that’s a possibility. Then do so. Don’t promise to take action and then fail to do so.

Most Common Cover Letter Mistakes

 	 Environment 100 Percent Recycled Papers by PaperDirectSome of the most common cover letter mistakes are sending out a cookie cutter cover letter for numerous jobs and not addressing the cover letter to a certain individual. Starting off weakly with something like, “I am applying for…” will cause your reader to immediately lose interest. Instead, start your cover letter with something more dynamic like, “Your need for an experienced Web developer is a good match for my six years of experience in…”

Another common mistake is that people make their cover letters too long. Limit all cover letters to two short paragraphs for emails and 3-5 short paragraphs for a faxed cover letter. A very common cover letter mistake is that people summarize their resume. You don’t want to do this as it wastes the hiring manager’s time. Focus on the parts of your background that are directly related to the job and note any relevant accomplishments, classes or certifications.

Don’t forget to include your contact information and make sure it’s accurate. Inaccurate contact information is actually a common mistake on cover letters and resumes. Failing to proofread is the most common mistake.

And remember, if your cover letter has one typo, you will most likely be omitted from the pool of applicants.

Be sure to order resume paper from PaperDirect for all your cover letter needs this year.

April 4, 2013

Spring Wedding? Color Ideas for Wedding Reception Cards

Filed under: DIY Wedding Accessories — PDWriter @ 4:40 pm

Pristine Specialty Reception Cards by PaperDirectMaking the most of your special day is a top priority, and you want every detail to be perfect. It’s likely that many hours of contemplation have been invested in selecting the ideal color scheme for your spring wedding, and your invitations and reception cards should complement those hues and also your own personal style.

Couples planning to hold their reception at a separate time and location other than the marriage site should include reception cards with their wedding invitations. These cards include all of the event’s details that will help your guests make the transition from one festivity to the next with ease.

Reception Card Color Ideas for Spring Weddings

It’s all about pastel colors for springtime weddings with a dominance of soft colors reminiscent of Easter and grass. If you want your reception cards to stand out from the invitations, you can opt for a border or custom printing in hues that complement your primary wedding colors. Many brides and grooms like to “think green.” Green is a highly versatile and compatible hue, and when utilized as a natural element like vines or ivy on cardstock, it can truly create a beautiful look, regardless of the ceremony or reception colors.

Popular Springtime Wedding Reception Card Combinations

Brides and grooms working with two colors should consider these combinations:

  • Pink with any GreenStylish Reception Card by PaperDirect
  • Lavender or Periwinkle and Yellows
  • Light Blue with Mocha, Ivory, or Green
  • Orange and Sage or Ivory
  • Metallic Gold or Silver with Any Color

Three-Color Combinations:

  • Lavender, Pastel Green, and Ivory
  • Ivory, Pink, and Sage
  • White, Mocha, and Pink
  • Pink, Lavender, and Pastel Green
  • Sage, Lavender, and Ivory
  • Yellow, Periwinkle and White

If you want to stay true to your original invitation colors, choose lettering or a border design a shade or two above or below them on the color wheel. For truly remarkable wedding reception cards, consider including all of the colors of your event and then some. Wildflower themes are popular in the springtime, and a multicolored invitation can help foster a whimsical, outdoorsy feeling Jardin Reception Cards by PaperDirecttrue to the essence of spring weddings.

You’ll discover a wealth of spring wedding ideas and a vast selection of invitations and reception cards at PaperDirect.com, your one-stop source for all your wedding stationery needs! Check out their high quality and affordable products that are fully customizable, or take a look at PaperDirect’s DIY invitations and reception cards.

March 28, 2013

Employee Prizes Under $10 Motivate and Award Great Employees

Filed under: Employee Recognition Ideas — PDWriter @ 7:43 am

Star Key Ring Excellence by PaperDirectIt’s important to recognize your employees and let them know when they’re doing a good job. Employees who only receive negative feedback (or none at all) are more likely to quit and more likely to suffer from low morale, both of which can hurt your business and your chances of success.

You can recognize hard-working staff members with inexpensive employee prizes they’ll really love. PaperDirect is your online super store for employee gifts under $10 that will motivate and reward all in one!

Here are just a few employee prizes under $10 from PaperDirect:Believe Bookmark by PaperDirect

When you order online from PaperDirect, you don’t have to spend a lot of money. Award employees with inexpensive prizes, less than $10!

March 27, 2013

How to Save Time and Money on Your DIY Bridal Shower

Filed under: DIY Invitation Ideas — Tags: — PDWriter @ 7:37 am

Delightful Purple Casual Invitations by PaperDirectSave money by planning ahead, having a budget and getting the right price on everything you need for  a DIY bridal shower that will be the talk of the town. Here’s a handy DIY bridal shower checklist to help you plan the perfect party for the bride-to-be, which is probably you!

Checklist for 3 Months Prior to Bridal Shower

  • Decide if the shower is going to be all female or co-ed
  • Set the date and choose venue
  • Create the guest list
  • Choose DIY bridal shower invitations from PaperDirect

Checklist for 2 Months Prior to Bridal Shower

  • Send a save-the-date to VIP guests such as the bride’s mother or parents, best friend and maid of honor.
  • Call guests who are traveling far and give them a reminder; help with travel plans, if necessary.
  • Establish the budget
  • Finalize decisions about any flowers, menu, table lines, favors, music, activities, etc.
  • Compile addresses for the guest list.Optimistic Casual Invitations by PaperDirect
  • Make a to-do list and assign tasks to your helpers.

 Checklist for 1 Month Prior to Bridal Shower

  • Fill out and address invitations and mail them
  • Order bridal shower favors, decorations and other party needs from PaperDirect
  • Call and confirm any foods/beverages guests need to bring

Checklist for 2 Weeks Prior to Bridal Shower

  • Place flower order
  • Make a shopping list for food and beverages
  • Buy liquor

Checklist for 1 Week Prior to Bridal Shower

  • Confirm reservations with venue
  • Confirm all orders and deliveries
  • Confirm RSVPs
  • Prepare bridal shower favors
  • Prepare shower games

Devotion Casual Invitations by PaperDirectChecklist for 1 Day Before Bridal Shower

  •  Prepare any menu items that can be made in advance
  • Set up any equipment and tables, hang decorations and place party favors out
  • Confirm last-minute details with bridesmaids
  • Run any last-minute errands

Remember that shopping online at PaperDirect saves time and money when it come to DIY weddings and bridal showers!

 

March 25, 2013

Business Cards Do’s and Don’ts

Filed under: Designing Your Business Communication — Tags: , — PDWriter @ 2:27 pm

Ambassador Business Cards by PaperDirectAs Forbes puts it, the business card can be the “entrepreneur’s best friend.” Business cards represent an inexpensive, yet powerful, marketing tool that puts your information out into the world — and into the hands of potential customers, employers, business partners, and other movers shakers in your network.

That is, when it’s done right.

When it’s done wrong, well… the entrepreneur’s BFF can turn into his worst enemy. OK, that might be a bit dramatic, but think of it this way: Often your business card represents your first — or maybe your only — chance to make a good and lasting impression. So, although no one wants a boring business card, the alternative may be even worse. Who knew these little pieces of paper were so important?

These “do’s and dont’s” will help you get your business cards just right.

Business Card DO’s

Your card should include your essential information, such as:

  • Full nameRoyal Business Cards by PaperDirect
  • Title
  • Business Name
  • Email
  • Phone Number/s
  • Website or online portfolio
  • Physical Address

Additionally, follow these tips for business card DO’s:

  • Whatever a potential client, employer or networker would need to get in touch with you should be on your card.
  • Keep your card design simple. Left align tends to look less cluttered and is easier to read than center or right-aligned designs. Pick a simple, classic font and stick to it; at most, use two complementary fonts.
  • Use color, but keep the palette to three or — at most — four tones that work well together. Choose darker colors as they’re easier to read and use larger font sizes because, again, they’re easier to read.
  • Include your business logo and other branded materials. Your business cards should match the look and tone of your company’s website, storefront and other marketing formats.
  • Tailor your business cards’ overall look and theme to your industry. In banking or law? Choose a conservative, dignified theme. In design, art or fashion? Choose a theme that reflects your innovative style.
  • Finally, use high-quality cardstock and a professional printer to create your cards. After all, they represent you and your business!

Business Card DONT’S

Metro Style Business Cards by PaperDirectWhile including your essential contact info is essential, avoid including too much information. After all, this isn’t your resume or your portfolio, so you don’t need to list all of your skills and experience. Packing your card full will also make them appear cluttered and unprofessional.

Stick with your company’s established branding. You want a cohesive, memorable look, and using too many different colors, fonts or themed elements just distracts from the overall message.

Similarly, avoid using generic clip art on your cards. It looks cheap and unprofessional.

Finally, avoid using untraditional materials, such as chocolate or soap. Yes, it’s cute and creative, but once it’s all used up, so is your message — and your contact info.

For professional, custom designed business cards that will create a lasting positive impression, browse the huge selection at Paper Direct!

March 20, 2013

Grammar, Punctuation and Syntax Rules for Writing

Filed under: Marketing & Sales Promotion Techniques — PDWriter @ 7:52 am

Whether you’re doing professional writing or just everyday emailing at work, you should ensure your writing is free of errors and looks and sounds intelligent. To ensure all your correspondence are grammatically correct and well-written, PaperDirect has provided grammar, punctuation and Syntax rules for professional and everyday writing. Let’s first take a look at the most common grammar mistakes that people make in everyday and professional writing.

Grammar Rules for Writing

Here, you will find a list of commonly misused words.

Who and whom: Use of “who” and “whom” depends on whether you are referring to the subject or object of a sentence. Substitute “who” for pronouns “he” and “she” and substitute “whom” for objective pronouns “him” or “her.”

Which and that: “That” is a restrictive pronoun and is used to refer to a specific noun whereas “which” allows qualifiers that may not be essential. Here are two examples of “which” and “that” being used correctly.

“I don’t eat fruits and vegetables that are not organic.”

“I recommend you start eating organic produce, which is available in most grocery stores.”

Lay and lie: You lay a pencil on the table but you lie down. To tell a falsity is to lie.

Continual and continuous: Continual means that something is always occurring but there are lapses; continuous means there are no lapses. Loud music from your neighbors would be continual; the second hand on the clock moves continuously.

May and might: May implies a possibility; might implies more uncertainty than might.

Father and further: Farther is used only when the distance can actually be measured; further is used for abstract lengths that can’t be measured. “How much farther must we drive to get to California?” “I refuse to explore this topic further as it’s very confusing.”

Since and because: Since only refers to time and because refers to causation: “Since I quit smoking, I feel much better.” “Because I quit smoking, I hope to enjoy a longer, healthier life.”

Disinterested and uninterested: These two words are not synonymous as most people think. Disinterested means you are impartial while uninterested means you don’t care about the topic at hand.

Bring and take: Bring is used for items brought toward you and take is used for items taken away from you.

Punctuation Rules for Writing

Here are some helpful punctuation rules that will help you with professional and everyday writing:

The comma splice is the most common mistake in all everyday and professional writing. A comma splice occurs when two sentences are joined with a comma but should be separated with a period. An example:

Let’s go to the store, we can pick up the kids on the way back.

It should be:

Let’s go to the store, and we can pick up the kids on the way back. Or,

Let’s go to the store. We can pick up the kids on the way back.

A run-on sentence is also a common punctuation mistake. This occurs when two sentences are joined with no punctuation like this:

Let’s go to the store we can pick up the kids on the way back.

A sentence fragment is another common punctuation mistake in everyday and professional writing. A sentence fragment is any non-complete sentence such as “On the way home” or “Before the game” or “If I wanted,” so these fragments must be joined with other words to make a complete sentence.

Syntax Rules for Writing

Here are some of the most common syntax mistakes people make in everyday and professional writing.

Lack of noun/pronoun agreement is the MOST COMMON mistake made in all types of writing. If you write the following, you have made this error:

If you are buying your professor a gift, you should get them something they can really use.

Professor is singular and you have the plural pronoun “them” and then “they” referring back to the “Professor.” This is an example of a noun and pronoun disagreeing. The preferred usage is

If you are buying your professor a gift, you should buy him something he can really use.

Ending sentences with a preposition is a common syntax error in all types of writing:

Avoid:

Who are you going with? Can we do that after? How are moving those documents around?

Corporations are not “they” but “it.”

“Coca-Cola has pulled all of its advertising” not “Coca-Cola has pulled all of their advertising.”

For all your professional writing needs, be sure to order high quality plain paper from PaperDirect online.

 

March 13, 2013

5 Kids’ Events That Still Require Mailed Invitations

Filed under: Designing Your Invitation — PDWriter @ 7:10 am

Sweet Sensation Casual Invitations by PaperDirectIn this era of Facebook invites and email e-cards, it’s hard to know what events still need paper invitations. For a casual get-together, sure, online invites will work. However, we have compiled a list of 5 events in your child’s life that are too important to leave to the online design of invitations.

  1. Bar Mitzvah/ Bat Mitzvah– In the Jewish culture, this event marks a huge moment in a child’s life – where they make the transition from being a boy or girl into a man or woman. Generally, you will invite all your family and friends to attend this event months in advance. Most Bar/Bat Mitzah’s have a theme – which should be matched on the invitations.
  2. First Communion This is such an important religious ceremony for Catholic children – all family and friends should be there to witness this milestone in a child’s life. Definitely not a Facebook Invite appropriate event – it must be an elegant invitation.
  3. Sweet 16 Birthday Party– A 16th birthday marks a turning point in your child’s life (and your life) – they can finally drive themselves to soccer practice. If you’re planning on having a big blowout for their birthday, you’ll want to make it extra special by sending out invitations. These invites can be fun or elegant, depending on the style/theme of the party – get your 16 year old involved!
  4. Baptisms– Having friends and family around to celebrate in the baptism of your child is a joy that is cherished in life. Make sure you make this event extra special by getting sophisticated Baptism invitations for this occasion.Filigree Stripes Pocket Invitations by PaperDirect
  5. Graduation–This one is somewhat of a no-brainer. When your child (who is not so young anymore) is graduating from high school, you’ll want to make sure you are doing anything you can to make this day as memorable as possible. Sending out invites to a graduation celebration will show your son/daughter that you are really proud of them and want to share this day with friends and family.

From elegant, sophisticated invitations to birthday theme invites, PaperDirect has it all. Make sure you have the perfect invitation to add to the scrapbook album for each event!

March 11, 2013

Spring’s Almost Here– What’s Your Outdoor Marketing Plan?

Filed under: Marketing & Sales Promotion Techniques — Tags: — PDWriter @ 7:31 am

Spring Sale Vinyl Banners by PaperDirectWith warm weather and longer days right around the corner, you should be thinking about ways to market your business outdoors as more and more people will be out and about enjoying their freedom from the cold, harsh winter weather. Spring is prime time to get your marketing creative juices flowing and utilize outdoor marketing strategies to reach a lot of people quickly and inexpensively. There are a number of ways you can market your business outdoors without spending a lot of money, taking up a lot of time and using a lot of man (or woman) power. Let’s take a look at some outdoor marketing strategies that really work.

Billboards

According to marketing experts, when it comes to outdoor advertising, the average person has an attention span of approximately eight seconds, so one of the most important things for outdoor advertising is that it must be eye-catching, simple to read and easy to understand. Even in this age of burgeoning technology, the good ole’ billboard is still one of the most effective outdoor advertising tools because of the its vast and consistent exposure, repetition of message to those who see it (for instance, while commuting to work) and for its cost-effectiveness. Despite the number of advertising media, mainly online, billboards are still capturing the attention of passersby.

Strategically placed billboards will attract a diverse population of potential customers/clients. In order to be most effective, billboards should contain vibrant, interesting images; your business name; logo, if possible; colors and signs that will attract the attention of those who see it.

Car Magnets and Vinyl Wraps

Car advertising has become very popular, and if you have a company car or truck, you can use this effective form of outdoor advertising to attract new customers. As you’ve probably seen, some companies choose to wrap their entire vehicles with advertising, while others keep it a bit more subtle and simple by placing the company information, logo and slogan on the sides or rear only of the vehicle, along with the website URL, of course. Keep the information short and sweet, as you don’t want people reading so much on your car advertisement that they cause car accidents all around you. Car wraps are perfect for food delivery, maintenance and moving companies.

Public Transit Marketing

Bus and rail advertisements are ideal for local businesses close to where these modes of transit travel. Bus shelter and rail station advertisements really work because of the repetition–the same people, usually, see the same ads every day they take public transportation. By seeing the ads over and over, the name of the business will stick with the potential customer. Keep in mind that public transportation shelters and stations in metropolitan areas also see a lot of tourists and businesspeople traveling in and out of the area; these groups make another demographic you can reach with your bus/rail advertisements.Tulip Garden Vinyl Banners by PaperDirect

Outdoor Signs, Banners

Advertising your business with outdoor signs may seem like an obvious choice, but you’d be surprised at how many owners don’t have large, easy-to-read signs on the outer exterior of their buildings. Attractive, clear signs with clever slogans or buying incentives can be seen by prospective customers any time day and night. You can make your own outdoor signs or hire a professional artist or sign builder.

If you do hire an expert, be sure to shop around so you don’t spend too much, and always ask for samples of his/her work and check references. If the artist or sign builder is not willing to give you names of previous clients he’s served, then that is a big red flag to continue your search.

Printed, flexible custom banners are very effective outdoor advertising tools and fairly inexpensive. Banners are most often used to advertise sale items and are usually placed at the entrance to a business. Banners can be easily rolled up and transported to other locations and are perfect for hanging on outdoor walls, fences and posts.

Daisy Flowers Border Papers by PaperDirectFliers

If you don’t mind pounding the pavement to hand out custom designed fliers to passersby, they are a great way to reach a lot of people quickly and inexpensively. You can have hundreds or thousands of fliers printed, and they’re the perfect outdoor marketing tool to reach a very specific geographic target. If you have just opened up a pizzeria, standing right around the block or right in front of the restaurant with a flier announcing your grand opening or offering a coupon is a fantastic way to get that foot traffic to walk right into your new pizza parlor.

In nice weather, keep your restaurant doors open (if it’s not a health code violation) to allow that delicious aroma of tomatoes, garlic and pepperoni hit the streets to entice people on foot to come in for a slice.

PaperDirect has thousands of flier designs to choose from, so we’re sure you’ll find one you really love. We will design it especially for your business and print out as many as you need. If you run out, simply order online or give us a call!

 

 

March 8, 2013

Creative Invitations for Your March Madness Party

Filed under: Seasonal & Special Events Ideas — Tags: — PDWriter @ 8:32 am

 	 Jumpshot Casual Invitations by PaperDirectThe frenzy of March Madness is here, and there’s no better way to get your friends together than a basketball-themed party. You’ll want your guests to get excited about your party as soon as they receive their March Madness invitations, so you need to make sure that they truly capture the essence of the game. Take a look at these creative DIY party invitation ideas for inspiration.

March Madness Jersey Basketball

Draw a jersey onto cardstock to make a template the size you want the invites to be. Place your template onto folded cardstock and trace, making sure that the top shoulders of the jersey meet the folded seam, and then cut along the lines. Add a team name on the front, player number on the back, and appropriate colors before personalizing inside. You can even send guests invitations personalized for their favorite team or player.

March Madness Ticket InvitationSolid Color Tear Off Tickets by PaperDirect

Make the main event March Madness with a ticket-style invitation. Work up a mock copy of your favorite team’s ticket, and fill in the party details in the same layout that you would see on an official entry pass. Make everyone feel like a VIP by laminating the tickets and attaching a lanyard so the guests can wear them at the party.

Basketball Theme Invitations

Cut out a perfect circle with folded cardstock, making sure to leave about one inch of the top of the ball connected at the fold. Use paint, markers, or crayons to bring your basketball to life.

Basketball Card Invites

Turn simple cardstock into a masterpiece quickly by gluing basketball trading cards to the exterior. Announce your projections of success by using your favorite team, or make your guests feel special by including their favorite team or player’s card.

Nothing But Net Vinyl Banners by PaperDirectBe sure to include any details about the festivities within your invites that you want your guests to know such as any items you would like them bring, any dress requests, and be sure to include a map to your event location and contact number.

Not feeling especially creative or short on time? Choose from several creative basketball themed invitations from PaperDirect. We can help you personalize your invitations, create customized party banners, and much more to ensure that your March Madness party is a slam dunk.

March 6, 2013

Decorate Outdoors for a St. Pat’s Family Gathering

Filed under: Seasonal & Special Events Ideas — Tags: — PDWriter @ 2:28 pm

Sweet Shamrock Border Papers As a fantastic opportunity to gather family and friends, St. Patrick’s Day is the perfect time to fire up the grill and hold an outdoor party to welcome the warmer weather of spring. Throwing the ultimate St. Patrick’s Day party can be loads of fun, but the planning stages may seem a little overwhelming for the uninitiated host, especially those on a budget. These decorating tips will ensure that your St. Pat’s Day invitation recipients are engaged from the moment of their arrival.

Get the Outdoors Even Greener with St. Patrick’s Day Decorations

Green or decorated, streamers, matching plates, napkins, and festive cups are a given. However, you can save some money by creating most of your St. Pat’s outdoor decor yourself with a few additional items from the party or craft store.

Shamrock Pizzaz PostcardsShamrocks: Use green poster board to cut out various shapes of clovers, and don’t forget to include a few lucky four-leaf clovers. Punch a hole into the top to allow for hanging from the trees, patio, or fencing outdoors, and save a few to adorn indoor areas that guests will be using.

Streamers Leading to Pots of Gold: Get creative, and use rainbow hues to create twisted streamers draping across trees and indoor areas. Attach a pot of gold cut out on each end to give the leprechaun something to chase.

Centerpieces: Start hitting garage sales or secondhand stores early for green vases or containers, and pick up some white carnations. Place the carnations in water with a good dose of green food coloring to make the flower’s tips green, and then place into the vases Green Clover Vinyl Banners by PaperDirectjust before the party.

Banners: Let everyone know where the party’s at or dress up your outdoor family gathering with a festive St. Patrick’s Day banner or two. Customize your theme and wording on a heavy-duty, weatherproof banner from PaperDirect that you can use year after year.

St. Patrick’s Day Game Ideas

Keep the fun rolling with some fun family games perfect for outdoor enjoyment. One favorite resembles Tag, called “Catch the Leprechaun.” A chosen player puts on a leprechaun hat and is chased until caught. Whoever succeeds first puts on the hat and becomes “it.” Another idea is to place chocolate gold coins, shamrocks, and other goodies around the house and hold a scavenger hunt. Divide into teams to keep the search competitive and fun for all.

Whether you are looking for creative invitations, banners, stationery, or other great outdoor decorating ideas for your St. Pat’s party, you can count on PaperDirect for fast service and top-quality products at affordable prices.

March 4, 2013

St. Patrick’s Day Traditions and Fun Facts

Filed under: Seasonal & Special Events Ideas — PDWriter @ 10:30 am

Shamrock Pizzaz Border Papers by PaperDirectFrom green beer to clovers to parades, the traditional Irish celebration of St. Patrick’s Day has been a fixture in the U.S. since the late 1700s.

But there’s a lot more to it than Guinness and folk dancing. The holiday’s namesake, St. Patrick, was born in Roman-controlled Briton in the 5th century. As a teen, slavers kidnapped him to Ireland. He managed to escape, but then returned to the Emerald Isle, bringing Christianity with him – and converting the local Druids along the way.

After his death on (you guessed it) March 17, legends surrounding St. Patrick grew, becoming ingrained into the celebration that bears his name.

Lucky Clover 	 Shamrock Harlequin Postcards by PaperDirect

Ever wondered why St. Patrick’s Day is associated with shamrocks? Legend has it that the saint used the clover, a native Irish plant with three leaves connected by one stalk, to represent the concept of the Holy Trinity to non-believers.

Today, perhaps no other symbol brings the holiday to mind quite like the shamrock. There’s no better way to dress up party invites, stationery or even post-it notes than with a touch o’ the lucky green clover!

Kissing the Blarney Stone

Another symbol of St. Patrick’s Day, the Blarney Stone, isn’t directly related to the saint himself. Rather, the legend involves a castle in the village of Blarney, just northwest of Cork, and an old woman with magical powers who was saved from drowning by an Irish king.

To thank the king for saving her life, the old woman granted him the power of persuasive speech – if only he would lean over and kiss a stone on top of the castle.

Today, tourists come from around the world to kiss the Blarney Stone – and the best day of the year to do it? March 17, of course!

Lucky Leprechaun Postcards  by PaperDirectParades

For most of the U.S., St. Patrick’s Day means parades. From New York to Boston, Chicago to Dublin – Ohio, that is – St. Patty’s parades fill the streets with floats, bands, bagpipers dancers and leprechauns, all dressed in the brightest of emerald greens.

Speaking of green, what’s that “wear it or get pinched” thing all about? Apparently, leprechauns – who are know for their mischievous nature and their love of tripping, kicking and otherwise bothering unsuspecting humans – can’t see the color green, rendering anyone wearing the color safe from unwanted leprechaun attention.

If you forget to wear green, a pinch will remind you to armor yourself in emerald to guard yourself against leprechaun mischief. However, with all the celebrating going on around the country on March 17th, green might just be impossible to forget!

February 27, 2013

Is There a Polite Way to RSVP “No” When You Really Should Go

Filed under: Wedding Wording & Etiquette — Tags: , — PDWriter @ 8:02 am

Pristine Specialty Response Set by PaperDirectYour second cousin twice-removed’s fourth – but still surprisingly formal – wedding. Your college roommate’s third baby shower in as many years. Your husband’s annual – always potluck-style, never-catered – work party, held in the dank, gloomy break room in the back of the warehouse.

Maybe it’s for the benefit of your mental health, your wallet, the sake of convenience, or maybe you truly have a scheduling conflict; sometimes you’ve just gotta RSVP with a big old “NO” – even when you know you technically could, or should, RSVP “yes.”

But here’s the good news: When you get stuck in one of those “heck no, I won’t go” situations, there are a few ways to soften the no-RSVP blow.

Etiquette, PleasePristine Specialty Response Set by PaperDirect

According to Ms. Emily Post, queen of all things etiquette, whether you reply “yes” or “no,” the rules of polite society dictate that you must RSVP promptly. That means responding a day or two after you receive the invite, regardless of how far in the future the event is planned.

After all, RSVP is an acronym for “Répondez, s’il vous plait.” Translated from French to English, that means “please reply” – in other words, a direct command, not a suggestion.

So get the dirty work done fast. Not only will the event host appreciate your quick response, it’ll give her more time to forget – and forgive.

Stylish Specialty NoteCards by PaperDirectThe Prettier, the Better

Make your negative response more attractive by wrapping it in a beautiful package. RSVP cards, also known as response cards, provide a more formal – and by extension, more polite – way of turning down or accepting an invitation.

For even more positive impact, hand write your response. In today’s digital world, full of printed text and electronic communication, a note written by hand means so much more and sends a much more personal message – in this case, your regret at not attending the event.

As for the wording of your decline note, don’t feel like you must go into great detail or over-explain. A simple “I regret that I must decline your kind invitation” will suffice.

Following these etiquette rules will mitigate any potential hurt feelings that your no-RSVP may cause. Your polite courtesy – and the fact that you bothered to send a handwritten RSVP note in a timely manner – will be remembered much longer than the fact that you didn’t make it to the event.

 

February 26, 2013

Positive Reinforcement Works Wonders for the Struggling Student

Filed under: Student Recognition Ideas — Tags: , — PDWriter @ 7:47 am

“Finish your homework or you’re grounded!”

“If you don’t get those grades up, I’m taking away privileges!”

If you’ve ever uttered these words – or others like them – you’re definitely not alone. As parents, finding the best ways to help your children succeed in school can present a challenStar Student Award Casual Certificates by PaperDirectge.

But while attempting to change your kid’s behavior by threatening to enact punishments may be a completely natural parenting fallback – and, let’s face it, sometimes just a whole lot easier – it’s actually not the best way to help a struggling student.

Though it may seem counter-intuitive, offering rewards is actually a more effective method of getting your kids (or students) to do what you want.

Here’s why.

Skinner’s Box

The year was 1948, and psychologist B.F. Skinner had a problem. He was trying to do something that many felt impossible – train pigeons. After all, pigeons aren’t exactly known for their staggering intellectual capacity.

After much trial and error, Skinner discovered that if the pigeons received positive reinforcement – in the form of a treat — every time they did what he wanted them to do – which was pushing a tiny lever — the birds learned the desired behavior very rapidly.

Skinner named his method “operant conditioning” – and the fields of psychology, education and behavior management were never the same!

The Power of Positive ReinforcementFestive Streamers Casual Certificates by PaperDirect

If positive reinforcement can work wonders on a bunch of pigeons, just imagine what it can do for your student! Positive reinforcement can be something tangible, like a sticker, a lollipop, or a special certificate acknowledging their improved effort.

Positive reinforcement can also be intangible, like a hug or a smile. Praise is effective, too. When offering verbal positive reinforcement, be specific. Tell your child exactly why you’re proud of them, such as:

  • “You got most of your spelling words right this week! I can tell you’ve been working hard.”
  • “I can’t wait to tell the family about the good grade you got in math. How wonderful!”
  • “Your teacher told me that you’ve been trying harder in class. I’m so proud of you!”

Citizenship Award Casual Certificates by PaperDirectPositive reinforcement works best when it’s delivered immediately after the desired behavior takes place, or at least as close as possible. Best of all, you don’t have to wait until your student’s behavior is absolutely perfect in order to offer positive reinforcement; in fact, you should reinforce every incremental step in order to encourage continuing progress.

Studies show that random rewards are the most effective way to change behavior –so mix it up! Reward all positive behaviors with a smile or a hug, and dole out the special stuff, like treats or certificates, at random intervals. Above all, be consistent and emphasize positive reinforcement over punishment.

February 20, 2013

Host Your Own Office Dundies –Ten Employee Recognition Awards

Filed under: Employee Recognition Ideas — Tags: — PDWriter @ 7:26 am
employee recognition awards

If you’ve ever watched the hit TV series The Office, you will remember the infamous Dundie episodes, where boss Michael Scott gives out employee recognition awards to his staff.

He does this through made-up songs, horrifyingly embarrassing remarks, and inappropriate skits.  Though entertaining to watch, you could imagine how it could be rough to sit through.

In order to avoid a drastic Dundie situation, we have come up with ten recognition award ideas (some funny, some serious) for the employees in your office – to be presented in whichever manner you see fit (although you may not want to take your inspiration from Michael Scott).

Office Dundies 1

Employee Recognition Ideas:

1 Customer Service Award – Give this to someone who has gone above and beyond to make a client/customer happy. This person would possess and demonstrate a customer-first mindset, and always exceed expectations when interacting with clients/customers.

clown design sticky notes

2. Biggest Distraction Award – This is a humorous award that could be seen at the Dundies! This award would go to someone who is a hard worker but also knows how to have fun in the office. This should be the office “clown” and someone who is great at lighting up the mood in long meetings. This isn’t meant to be a disciplinary award, but rather a ‘thank-you’ award for keeping office morale up. A set of Post-it® Notes with a clown design is a fun little reward for these employees.

3. Cleanest Desk Award – This one is pretty self-explanatory. This award would go to the person whose office space is always the cleanest and tidiest. Which brings us to the next award…

4. Messiest Desk Award – Though this may seem a little harsh, if someone is known for having a very messy desk in the office, that person probably wouldn’t mind being called out on it. In order to avoid hurt feelings, make sure this person has a good sense of humor.

5. Would-Be-Winner of Trivia Award – This honor would go to the person in your office that always contributes interesting, yet sometimes irrelevant, facts to conversations and meetings.

6. Moving On Up Award – This award is actually a Dundie Award from The Office, given to Darryl because he was promoted to Shipping Manager at Dunder Mifflin. You can steal this idea and give this to an employee who has recently been promoted.

7. Cool Cucumber Award – This prize can go to someone who remains calm in the face of issues and situations where the easy option would be to freak out. They handle work issues very well and are always reliable in stressful situations.

coffee lapel pin thank you award

8. Caffeine Consumer Award – This is for the person in your office that either always has coffee or energy drinks in their hand. Every company has that one person in the office that would have a mental breakdown if the company ran out of coffee.

bird themed weekly desk pad

9. Early Bird Award – There is always the one person in the office who is a morning person at their desk every day at 7am sharp. This person deserves some recognition for braving the wee hours of the morning, and what better way to do it than with an Early Bird Award!

10. Organization Award – This award can go to the person in your office who always has all their work in line as well as the contents on their desk.

If you are looking to put these awards or recognitions down on paper to host your own Dundies, be sure to browse PaperDirect’s line of award certificates, trophies and plaques.

February 19, 2013

March 1st is Employee Appreciation Day–Honor Your Rock Stars!

Filed under: Employee Recognition Ideas — Tags: — PDWriter @ 7:11 am

It’s almost the first Friday in March – are you Excellence Specialty Certificates  by PaperDirectforgetting something? Nope, it’s not your anniversary – phew! – or your youngest kid’s birthday, but it is one of the most important holidays of the year: Employee Appreciation Day!

And that’s one holiday you don’t want to forget! After all, the success of your business depends in large part on your employees’ performance, and happy workers who feel appreciated are a lot more likely to do a good job. Do you think your staff feels appreciated? Do you think their paycheck is “appreciation” enough? You may be surprised to learn that your team doesn’t view the workplace the same way management does.

Since it first appeared on calendars in 1995, Employee Appreciation Day has reserved the first Friday in March as a time for employers to officially acknowledge their employees’ hard work with more than just a regular paycheck. So don’t let Employee Appreciation Day slip by this year; instead, reward those rock star employees of yours with special recognition that lets them know just how important they are!

In almost every single workplace, there are employees who work hard day in and day out, never say “no” to anything that’s asked of them, never have an unkind word for anyone and just do their work. It is these employees who often get overlooked when it comes to giving an occasional pat on the back. They’d never point out something they did that went above and beyond the call of duty as that would be “tooting their own horn.” They just sit back quietly and read/hear about how wonderful the select few are doing.

Hand Write Some Kind Words

In a world dominated by e-mailing, texting and Tweeting, the handwritten note has gone by the wayside. Seriously, when was the last time someone took pen in hand and sent you an actual, handwritten note?

This phenomenon has resulted in two effects:

  1. A widespread epidemic of truly terrible penmanship
  2. Handwritten notes’ rare status means that they’re extra meaningful.

Vintage Elegance Specialty Thank You NoteCards by PaperDirectFortunately, the “meaningful” part totally cancels out the sloppy handwriting part. So pick out some beautiful thank you cards and set aside an hour to write out some personalized notes telling your employees exactly why you value them.

Relax

Make an investment in your employees’ morale and hire a local masseuse or manicurist to come to the office on Employee Appreciation Day. They can go from office to office, cubicle to cubicle, performing their services in 10 or 15-minute increments. Just make sure your employees know that participation is voluntary!

Just Go Home!Sparkle Specialty LetterTop™ Certificates by PaperDirect

If your company can afford it, make Employee Appreciation Day a half-day. Let your workers go home early that day to spend time with their families. Not many things say “thank you” quite as much as paid time off!

Whichever route you choose, it’s important to let your employees know how much you value their hard work. Even if you don’t have the time or means to hold a large celebration, even a certificate of appreciation will boost morale.

If your management team only speaks to employees when a mistake is made, you can be certain your employee morale is low. People may even dread coming to work. That can all be changed with a few kind words, a note, an early day out on a Friday or some other “privilege” that is earned. Think back to your last ten conversations with employees–how many of those ten interactions included a positive word or something that let the employee know you value him or her? If you’re hard-pressed to remember the last kind thing you said to a worker, then there’s a very good chance your employees are unhappy.

« Newer PostsOlder Posts »

Powered by WordPress